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Multi Family Apartment Project Get’s Approval in Napa Valley

Multi Family Apartment Project Get’s Approval in Napa Valley

St. Anton Partners scored a nice win in Napa Valley when the City Council unanimously approved their new Multi Family Apartment Project.  The real winner’s here were a select few already on a list of nearly 300 people that qualify for affordable housing in Napa Valley.  This 134 unit project will allocate 27 units for [...]

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Rock Star Fixer-Upper House for a cool $32m!

Rock Star Fixer-Upper House for a cool $32m!

We were recently engaged by the Montage Resort in Laguna Beach, CA to help them with the marketing of a multi-million dollar custom home in the prestigious neighborhood of the Montage Residences. The home had been under construction for nearly 4 years and still unfinished when the owner decided to sell the property about four [...]

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Are 3D TV’s For You?

Are 3D TV’s For You?

Having a tough time deciding if 3D TV’s are for you?  Well, I’m not!  I’m bullish on 3D TV’s but not necessarily for the reasons you might expect.  Integrated into our interactive point of sale applications, 3D TV’s will significantly enhance how home buyers tour the Virtual Model Homes! You see, as realistic as our Virtual [...]

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Can a Photorealistic 3D Rendering Change The Way a Space is Designed?

Can a Photorealistic 3D Rendering Change The Way a Space is Designed?

An interesting thing happened on a recent project where we were creating a number of photorealistic renderings for a new hi rise in Honolulu, Hawaii. We were on our way to creating some really nice and very hi quality still renderings and our client was really liking what they were seeing.  The fact our client [...]

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Focus 360 Helps Client Gain Unanimous Support

Focus 360 Helps Client Gain Unanimous Support

Congratulations to our clients Newman Garrison + Partners and Monarch Group for gaining community endorsement with a unanimous 26-0 vote from the East Side Project Advisory Committee in West Hollywood for their proposed urban infill mixed-use developments! Newman Garrison + Partners engaged Focus 360 to create two Video Animations for the two urban infill mixed-use [...]

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Do Interactive Sales Tools Really Work?

Do Interactive Sales Tools Really Work?

You read about this stuff all the time. Interactive sales tools for the sales office point of sale. Do they really work? Do they really build rapport between the buyer and seller? Do they really get prospects fully engaged with the sales staff? Do they really help buyers understand the different floor plans, floor plan [...]

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Virtual Reservation Services Powered by Focus 360

Virtual Reservation Services Powered by Focus 360

Focus 360 is pleased to announce a strategic alliance with First Release Homes Inc. Together our companies will offer a new service that will revolutionize traditional new home sales and marketing by providing cutting edge 3D internet technologies Powered by Focus 360, via a unique online Virtual Reservation Services. First Release Homes and Focus 360 recently contracted [...]

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View Simulations Could Help Land Your Anchor Tenant

View Simulations Could Help Land Your Anchor Tenant

It is one thing to take a photo of your site and use it in your pitch to secure an anchor tenant who insists there must be visibility to their building and signage from the main road or freeway.  It is another thing altogether to take that same photo and simulate the building with pylon [...]

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Mixed-Use Developments Are Prime Candidates for 3D Architectural Animations

Mixed-Use Developments Are Prime Candidates for 3D Architectural Animations

As time passes, there is less raw land to develop master plan communities in suburban and rural areas and more opportunities for mixed use projects in downtown and urban in fill locations. When thinking about how to convey the vision for a mixed use project that could include uses such as commercial office, retail, multi [...]

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Western Influences in an Ancient Land

Western Influences in an Ancient Land

Although I’d like to say that I am experienced and worldly global traveler, my international exposure has consisted of routine thumbing through Newsweek and occasional brushes with foreign cab drivers in Las Vegas.  It’s just too easy to stay cloistered in my Southern California bubble. America as well tends to have that insulting effect- vast [...]

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