Archive for 'Projects'
Live Video Merged with 3D Animation-Virtually Shows Remarkable Changes
Fresh off a unanimous approval by the Coastal Commission in October 2009, the revitalization plan for Dana Point Harbor is picking up momentum and now can begin focusing on Phase I of the plan. The first phase will focus on the commercial core and include new designs for increased parking, a launch ramp, shopping, restaurants [...]
Full StoryReflecting the Montage Brand
Without a doubt, Montage Hotels & Resorts is a world-class brand and is “the” brand of choice for discerning consumers. If you’ve ever had the opportunity to visit one of their resorts you know exactly what I’m talking about. Montage creates exceptional developments with a true sense and spirit of place. From their stunningly beautiful [...]
Full StoryUsing 3D Animation to Demonstrate Construction Phasing
When our client approached us for a new project opportunity that needed a unique 3D animation video to help sell the approval board, we were eager to hear about how we could help. As we brainstormed with our client we realized all of our creative juices would need to be flowing for this one and [...]
Full StoryLeverage Existing Marketing Assets to Create Interactive Sales Tools
We all know that builder sales & marketing budgets are tight these days for new or existing projects. Yet the need for dynamic and impactful sales tools in the sale office or community information center is still strong especially in the sluggish real estate market. These sales tools empower sales people to make memorable presentations [...]
Full StorySimulating a Steep Grade Can Be Tricky
When our client asked us to create a 3D simulation of a proposed grade change with a 30 foot retaining wall in front of their already existing building, we knew that would be an interesting and challenging study to produce. The primary goal for this simulation was to help our client better explain to both [...]
Full StoryLow Detail 3D Models and Animation as a Planning Tool
Here’s a great example of how one of our clients used simple and affordable low detail 3D modeling and animation as a planning tool to demonstrate a large mixed use redevelopment project early in the planning stages to the city planning commission in Vancouver, WA. The goal of the animation was to communicate the intended [...]
Full StoryUsing 3D Animation to Win Design-Build Contracts
When one of our clients asked us to meet to discuss a new strategy for winning design build contracts, we were more than happy to oblige. The idea was to add an animated movie to the presentation and submittal package that would more effectively communicate our client’s design intent for a new project they wanted [...]
Full StoryNew 3D Animation Helps Client Win Best Residential Award at Cityscape
Despite the recession, technology and 3D art continue to advance at a rapid pace, so today I want to share what I believe is the new standard for Master Plan Community animated videos, or short films as we like to refer to them. The subject matter for this video is a new MPC just outside [...]
Full StoryLaguna Cliffs Extreme Makeover
So what do you do with an outdated and well-worn resort hotel, but in a great location on the waterfront in Dana Point, CA that’s having to compete with the Montage, the Ritz-Carlton and the St. Regis resorts on the Orange County coastline? Simple, you hire a world-class architect and interior designer to renovate the [...]
Full StoryVirtual Freeway View Equals Tenant Interest
I recently called one of our industrial developer clients to check in on how their distribution project was going and specifically how the 3D aerial rendering we provided was working out for them. I knew the aerial view was going to be very important to the success of the leasing effort, since there was a [...]
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