focus360
Home About Us Contact Us

Archive for 'Value Line'

Do Interactive Sales Tools Really Work?

Do Interactive Sales Tools Really Work?

You read about this stuff all the time. Interactive sales tools for the sales office point of sale. Do they really work? Do they really build rapport between the buyer and seller? Do they really get prospects fully engaged with the sales staff? Do they really help buyers understand the different floor plans, floor plan [...]

Full Story

Introducing The Value Line Interactive App

Introducing The Value Line Interactive App

I am excited to tell you that next week, during the Pacific Coast Builders Conference in San Francisco, we will introduce our newest addition to our Value Line product mix: The Interactive Sales Center App! This suite of tools will modernize your sales office while engaging, educating and converting your prospects.  Each module comes from [...]

Full Story

The Greenest Model Home is No Model Home

The Greenest Model Home is No Model Home

Did you know that a typical 2500 square foot model home produces approx. 35,000 lbs of CO2 per year? So for a typical model complex of 3 model homes, you’re talking about a carbon footprint of approx. 100,000 lbs of CO2 per year! And that’s just for one community! So what if a builder/developer builds [...]

Full Story

3D Architectural Film Versus 3D Fly Through…. Is there a difference?

3D Architectural Film Versus 3D Fly Through….  Is there a difference?

When a new client is referred to focus 360 and wants to commission us to create a new project video to market a development, my first thought is that’s great, and then I immediately move to thinking about what type of video they have in mind for their project. Like in Hollywood, there are block [...]

Full Story

Selling New Homes without Physical Models

Selling New Homes without Physical Models

Lennar Homes in No. California has just opened a new community in Petaluma CA called “Riverview”. They are offering seven (7) new floor plans on 38 home sites and they will be selling the homes using Focus 360 Value Line 3D Virtual Model Home tours (architectural animation) in place of traditional physical models. Lennar’s plan [...]

Full Story

Value Line Architectural Rendering and Architectural Animation Update

Value Line Architectural Rendering and Architectural Animation Update

Our Value Line is off to a great start!  The goal was to make Focus 360 accessible to anyone for any project (not just the high end) and I am pleased to report its working! One example is the Fremont, California office of BCA Architects.  BCA does a lot of work for schools and churches [...]

Full Story

Game Changer – Introducing Focus 360′s Value Line

Game Changer – Introducing Focus 360′s Value Line

It’s been well known for many years that Focus 360 provides the highest level of architectural illustrations and 3D animations in the industry.  In fact, our team has produced high-end projects for some of the most premier residential, commercial and resort developers across the globe. And the fact is, every aspect of our business, from [...]

Full Story