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Tag Archives: Visualization

Virtual Economic Indicators

Virtual Economic Indicators

The phrase “economic indicator” has become immensely popular as folks look to understand where our economy is heading and, more importantly, has the “great recession” ended.  Leading indicators like building permits, initial jobless claims and manufacturers orders are watched intently with hopes for a positive change that would signal the beginning of a recovery. At [...]

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Western Influences in an Ancient Land

Western Influences in an Ancient Land

Although I’d like to say that I am experienced and worldly global traveler, my international exposure has consisted of routine thumbing through Newsweek and occasional brushes with foreign cab drivers in Las Vegas.  It’s just too easy to stay cloistered in my Southern California bubble. America as well tends to have that insulting effect- vast [...]

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Selling New Homes without Physical Models

Selling New Homes without Physical Models

Lennar Homes in No. California has just opened a new community in Petaluma CA called “Riverview”. They are offering seven (7) new floor plans on 38 home sites and they will be selling the homes using Focus 360 Value Line 3D Virtual Model Home tours (architectural animation) in place of traditional physical models. Lennar’s plan [...]

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Value Line Architectural Rendering and Architectural Animation Update

Value Line Architectural Rendering and Architectural Animation Update

Our Value Line is off to a great start!  The goal was to make Focus 360 accessible to anyone for any project (not just the high end) and I am pleased to report its working! One example is the Fremont, California office of BCA Architects.  BCA does a lot of work for schools and churches [...]

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Using Architectural Visualization and Animation to Demonstrate LEED Qualities

Using Architectural Visualization and Animation to Demonstrate LEED Qualities

In looking at this project from a different point of view, the team decided to create a 3D Animation that focused on the internal use and functionality of the structure, coupled with some unique GREEN elements and LEED certified design details all within one presentation. Typically you would show the architectural details and unique design [...]

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Using Low Detail 3D Models and Animation as a Planning Tool – Part II

Using Low Detail 3D Models and Animation as a Planning Tool – Part II

This is an update to the blog I posted on 10/19/09 Low Detail 3D Models and Animation as a Planning Tool. Our client (Gramor Development) retained our services again last September to further refine and enhance the presentation we created for them over a year ago. Their original development plan had evolved quite a bit [...]

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Live Video Merged with 3D Animation-Virtually Shows Remarkable Changes

Live Video Merged with 3D Animation-Virtually Shows Remarkable Changes

Fresh off a unanimous approval by the Coastal Commission in October 2009, the revitalization plan for Dana Point Harbor is picking up momentum and now can begin focusing on Phase I of the plan. The first phase will focus on the commercial core and include new designs for increased parking, a launch ramp, shopping, restaurants [...]

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